1.根据酒店年度预算,管理酒店市场销售的所有产品,进而执行和坚持酒店品牌的定位和理念。
2.准备和更新年度市场销售计划,并细分到各个部门。
3.管理所有市场销售战略战术行动的执行,建立一个能够完成销售指标的强大而训练有素的市场销售团队。
4.贯彻执行战略营销,利用现有的市场销售数据,包括市场整合、竞争对手情报管理系统等,以便作出有效的销售决策。
5.持续地监控和评估本地、国内和国际的市场趋势,以及酒店竞争对手的销售状况,以便确保酒店在市场销售方面的竞争优势。
6.通过收益管理所提供的销售客户分析评估,管理所有主要客户及团队,制定销售价格、客房数量、和销售人员的资源分配策略。
7.积极地参加每周收益会议和每月战略计划会议,制定并调整销售价格策略。
8.了解由于政党,商业,政治和社会因素会给酒店财务业绩上的带来的影响。
9.确保系统的良好使用销售和餐饮系统,并确保数据准确。
10.有OTA、渠道、收益等相关经验。
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