China E-commerce Senior Executive
1.5万-2万
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发布于 01-07
China E-commerce Senior Executive
1.5万-2万
上海 | 经验不限 | 学历不限 | 招1人
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Overview:

The China E-Commerce Senior Executive will oversee the management of the Essentials online store(s) in China.

Reporting to the E-Commerce &Digital Marketing Manager and a dotted reporting line to the AVP, E-Commerce,this position will be responsible for end-to-end management of the China online store(s) such as vendor management, overseeing shipping and logistics, website updates, merchandising management, marketing, project management and reporting.This role will be a key enabler in shaping digital transformation for the China market for the group.


Job Description:

- Develop E-Commerce and digital marketing strategy alongside vendor to support the China E-Commerce business

-Oversee E-Commerce activities calendar execution with vendor such as campaigns alongside other stakeholders

-Oversee website enhancements and troubleshooting of website issues with vendors

-Oversee website updates such as new arrivals, stock replenishment, content updates and campaign launches

- Lead digital advertising management and work closely with vendors/agencies for execution and optimization across relevant channels

-Manage reporting needs such as but not limited to regular KPIs tracking and analysis, digital advertising analysis, user journey analysis, competitor monitoring etc

-Develop E-Commerce and digital marketing manuals, SOPs for China online store(s) and conduct training, when required

- China social media channels management

- Work closely with other BUs such as merchandising, brand communications and supply chain to support business needs


Job Requirements:

-E-Commerce experience in B2C environments on key China platforms (eg. Tmall,WeChat etc), preferably with a min of 4 years working experience

-Experience in managing China market and working with multiple stakeholders such as vendors and internally across functions and countries

- Experience in calendar planning, website management, operations and digital marketing

-Proficiency in digital marketing platforms such as social media channels(WeChat, RED, DouYin etc)

-Solid experience across various E-Commerce platforms and analytics tools

-Ability to multi-task and work in changing environments

-Attention to detail, resourcefulness and can-do mindset

-Solid ability in both written and verbal communication in English and Chinese

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  • 酒店业--国际高端酒店/5星级
    行业
  • 2000人以上
    规模
  • 中外合营(合资.合作)
    企业性质
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值观贯穿于悦榕全球企业社会基金和悦榕管理学院发展之中,并致力于成为可持续旅行的践行者,不断提
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